First North American-produced Toyota Electric Vehicle to utilize existing RAV4 plant.
Tesla to Ship Powertrains from California
Woodstock, Ontario (August 5, 2011)—Toyota and Tesla Motors, Inc. (Tesla) confirmed today that their jointly-developed RAV4 electric vehicle will be built at Toyota Motor Manufacturing Canada, Inc. (TMMC) in Woodstock, Ontario beginning in 2012.
TMMC President, Brian Krinock, said “TMMC is going to be the first in North America to build a Toyota electric vehicle. Our team members are fully committed to building the finest, highest quality electric vehicle on the road.” More
TORONTO, Jan. 4 /CNW/ – Toyota Canada Inc. (TCI) reported December sales of 9,684 vehicles, bringing total 2010 sales to 171,972 Toyota, Lexus and Scion cars, trucks and SUVs, down 16.2% from a year earlier.
Countering that trend, as new models were introduced in 2010, each enjoyed significant sales success, including:
Highlights for Toyota in 2010 vs. 2009:
* 4Runner SUV up 314.7%
* Avalon full-size sedan up 79%
* Sienna minivan up 57%
* Highlander SUV sales up 48% in December 2010 vs. the same month in 2009
Highlights for Lexus in 2010 vs. 2009:
* HS 250h entry luxury hybrid sedan up 177%
* GX 460 luxury SUV up 159%
* IS C luxury convertible up 49.8%
Setting the stage for future gains in 2011, Toyota Canada will introduce 12 new and significantly refreshed models over the next 12 months.
Toyota sales in 2010
Toyota sold 8,665 cars, trucks and SUVs in the month of December to bring full year sales to 157,044, down 17% from 2009, while achieving the best year on record for Toyota trucks and Venza, up a combined 2.5%.
Lexus sales in 2010
Lexus sold 842 luxury cars and SUVs, to bring full year sales to a total of 14,249 in 2010, down 9.8% from a year earlier.
Scion sales in 2010
Scion Canada sold a total of 679 vehicles since this youth and lifestyle automotive brand launched in Canada at the end of September. This includes 177 vehicles in the month of December.
MSRP starts at $15,450 for 2011 Toyota Corolla and $16,715 for 2011 Toyota Matrix
(TORONTO) – There’s a good reason the Toyota Corolla and the Toyota Matrix are perennial favourites with Canadian drivers: they deliver made-in-Canada quality, fuel efficiency and, for 2011, refreshed styling and new standard features including the Toyota Star Safety System™. Canadians count on the Toyota Corolla and Matrix for great value, and the 2011 model will continue to offer Canadians more for their hard-earned dollar, with the Corolla starting at $15,450 and the Matrix at $16,715.
“The 2011 Corolla and Matrix exemplify the new direction of Toyota by bringing together design, technology, performance and active safety features such as the Star Safety System,” said Warren Orton, Director at Toyota Canada Inc. “Every Corolla and Matrix sold in Canada is built here, and for 2011, Canadian drivers will enjoy even more features yet still benefit from the same incredible value customers seek in these models.”
The 2011 Toyota Corolla is all about value – Rethought, restyled and re-equipped offering new style, features and safety while keeping the same starting price for 2011
The Corolla remains one of the most trusted and popular vehicles, with over 1 million sold in Canada over more than 40 years. For 2011, Corolla builds on the features Canadians love, adding more than 300 new parts – a significant revision that builds of the strengths of Corolla’s heritage while addressing what we can do better at no extra cost to the customer. Some of these revisions include:
o Revised exterior features including headlamps, tail lamps, front grille, front and rear bumpers and trunk lid for more sophisticated, class-up curb appeal
o Updated interior form and function features including a new steering wheel with flat bottom adopted, upgraded audio system and redesigned instrument panel for a more sophisticated cabin appearance
o New 16-inch aluminum alloy wheel design on Corolla LE and S models
o New exterior colour options which include Sandy Beach Metallic and Nautical Blue Metallic
o Toyota’s Star Safety System as standard equipment, which includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake Force Distribution (EBD) and Brake Assist (BA) enhancements, and Toyota’s Smart Stop Technology
With the addition of fresh options packages and à la carte features and accessories, Canadians have even more choice when it comes to selecting the comfort and convenience features that matter to them. Canadian drivers will welcome the mid-size feel and amenities of the Corolla, coupled with the nimbleness and efficiency that makes this compact so popular from coast to coast.
Significantly refreshed 2011 Toyota Matrix features enhanced style, performance and amenities starting at $16,715
The 2011 Toyota Matrix continues to set the standard for the compact crossover that’s big on versatility and right at home in Canadian winters. All models now feature enhanced amenities like steering wheel mounted audio controls, plus the Toyota Star Safety System as standard. Select models enjoy additional enhancements, like cruise control as standard on all all-wheel-drive models and fresh exterior styling cues on the popular Matrix XRS. In addition, new packages deliver bundles of options, such as fog lamps, power moon roofs, and upgraded audio systems making it easy for Canadians to customize their Matrix to suit their needs. For versatility, driving fun, remarkable efficiency and built-in-Canada quality, the Matrix delivers big value.
The 2011 Toyota Corolla and 2011 Toyota Matrix will be available for sale at Canadian Toyota Dealers in January, 2011.
TORONTO, ON – December 13, 2010 – Toyota Canada announced that it will conduct a voluntary Safety Recall involving approximately 12,600 2011 Model Year Sienna vehicles produced before early November 2010 to replace the stop lamp (brake light) switch bracket. When the parking brake is fully applied, the stop lamp switch bracket could, in limited circumstances, be deformed by the driver’s foot during parking brake operation due to the proximity of the stop lamp switch bracket to the parking brake pedal.
Depending on the amount of bracket deformation, this condition could cause the brake lights to remain on or, if the deformation is significant, the brakes could become partially engaged due to contact from the bracket, resulting in brake drag with associated brake noise, brake vibration, and/or illumination of the brake warning light. If this condition is not detected and the vehicle continues to be driven, braking effectiveness could be reduced.
No other Toyota or Lexus vehicles are involved in this recall, and Toyota is not aware of any accidents or injuries related to this condition.
The stop lamp switch bracket is welded on to the left side of the brake pedal support assembly. The stop lamp switch provides a signal that indicates the brake pedal has been depressed and illuminates the brake lights.
Owners of the involved vehicles will receive an interim notification advising them of this recall by first class mail in the near future, along with instructions for what to do if they experience this condition and how to minimize the possibility of inadvertently contacting the stop lamp switch bracket while operating the parking brake. Toyota will also post this information on its website.
Owners will receive a second notice by first class mail in early 2011, once replacement parts become available, and asked to make an appointment with a Toyota dealer to have the remedy performed at no charge.
Toyota dealers will replace the brake pedal support assembly, which includes the stop lamp switch bracket, with a new one that has been redesigned to take into account the proximity of the component to the parking brake pedal.
Detailed information and answers to questions are available to customers at the Toyota Customer Interaction Centre at 1-888-TOYOTA-8. Additional vehicle safety information is available at www.toyota.ca
TORONTO, ON – December 1, 2010 – Toyota Canada Inc. (TCI) reported November sales of 12,169 vehicles, down 24.5% from November 2009.
Toyota sales in November 2010
Toyota sold 10,861 cars, trucks and SUVs in November, down 26.8% from the previous year.
Highlights for Toyota in November 2010 (versus November 2009):
· Sienna minivan sales up 77.6% – AJAC’s 2011 Canadian Car of the Year category winner
· Avalon full-size sedan sales up 57.1%
· Highlander mid-size SUV sales up 33.4%
· Sequoia full-size SUV sales up 29.2%
Toyota also today announced that it is the first full-line manufacturer to make six active safety features (Vehicle Stability Control, Traction Control, Anti-Lock Brake System, Electronic Brake-force Distribution, Brake Assist and Smart Stop Technology) standard on every new 2011 vehicle with the introduction of the Star Safety System. One of the first vehicles to feature the Star Safety System as standard is also Toyota’s most popular model, the Canadian-built 2011 Toyota Corolla. The Corolla is significantly updated for the 2011 model year with fresh styling, more standard features and updated options packages.
Lexus sales in November 2010
Lexus sold 1,053 luxury cars and SUVs in November, down 18.0% from the previous year.
Highlights for Lexus in November 2010 (versus November 2009):
· IS series entry luxury sport sedan sales up 20.3%
· HS 250h dedicated hybrid luxury sedan sales up 18.5%
· LS 460 flagship luxury sedan sales up 6.3%
Scion sales in November 2010
Scion Canada reported its youth and lifestyle automotive brand – which launched in Montreal, Toronto and Vancouver at the end of September – generated sales of 255 vehicles in November – its second full month of business.
The age of the Canadian Scion buyer continues to drop, reaching an average of 37 years old in November. The phase II expansion of Scion to another 40 dealerships in 30 markets across Canada in spring 2011 will bring the Scion brand experience to even more Generation-Y Canadians.
Scion continues to find success amongst the target Generation-Y market in November 2010. Of all Scion showroom visitors to date, 72 per cent of Scion showroom visitors to date were male, 54 per cent of Scion showroom visitors to date were under the age of 35. In addition, 42 per cent of Scion showroom visitors to date were new to the Toyota family
(TORONTO) – The best protection against an auto accident is to help avoid it in the first place, and that’s the role of active safety systems. It’s also why starting with every new 2011 model year vehicle, Toyota Canada will include six active safety technologies as standard equipment on each and every Toyota vehicle.
The Star Safety System includes Vehicle Stability Control (VSC)1, Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA)2 and Smart Stop Technology (SST)3.
“Toyota continues to develop and incorporate technologies that advance the safety and performance of our vehicles, and the Star Safety System embodies this commitment,” said Stephen Beatty, Managing Director at Toyota Canada Inc. “The Star Safety System is a clear commitment to our customers that no matter which Toyota they choose, safety comes standard in every vehicle,”
One of the first vehicles to feature the Star Safety System as standard is also Toyota’s most popular model – the 2011 Toyota Corolla, which goes on sale in January. In addition to the Star Safety System, the Canadian-built Corolla is significantly updated for the 2011 model year – with fresh styling, more standard features and updated options packages.
To help customers make informed decisions and increase their knowledge of the sophisticated safety systems in their vehicles, the elements of the Toyota Star Safety System™ are explained in detail in the Safety section of the Toyota Canada web site (www.toyota.ca). Customers can also visit their local Toyota dealerships for more information.
(TORONTO) – The Toyota Corolla, significantly refreshed for the 2011 model year, continues to raise the bar when it comes to safety, styling, fun-to-drive performance, fuel efficiency and proven value. In addition to a restyled, sportier exterior, Canadian drivers will also have the added confidence of Toyota’s Star Safety System, now standard on every 2011 Toyota, including Corolla.
“The Corolla remains one of the most trusted and popular vehicles, with over 1 million sold in Canada over more than 40 years. For 2011, Corolla builds on the features Canadians love, adding more than 300 new parts – a significant revision, given that the last full model change also added 1,000 new parts,” said Warren Orton, Director at Toyota Canada Inc. “Every Corolla sold in Canada is built in Canada; with 80 per cent of all Corollas sold here over the last 20 years still on the road today, the quality and reliability of this model speaks for itself.”
With the Star Safety System as standard, the 2011 Corolla delivers added peace of mind to Canadian drivers. Along with a choice of four front-wheel-drive models featuring an option of two engine sizes, manual or automatic transmissions, new convenience features and updated options packages for 2011 – there’s a Corolla for everyone.
Highlights for 2011
· All models are standard equipped with the Toyota Star Safety System, which includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake Force Distribution (EBD) and Brake Assist (BA) enhancements, and Toyota’s Smart Stop Technology;
· All models feature a fresh look with redesigned headlamps, tail lamps, front grille, front and rear bumpers, and trunk lid;
· The Corolla S and Corolla XRS feature a redesigned flat-bottom steering wheel, an upgraded audio system with a Vacuum Fluorescent Display (VFD), integrated XM satellite radio, USB audio input and Bluetooth capability, a new combination meter design and gauges enhanced with chrome rings;
· The Corolla S and Corolla LE feature newly styled 16” wheels;
· In addition to the redesigned 16-inch wheels, the Corolla LE also receives new scuff plates and two fresh options packages adding new comfort and convenience choices, including heated cloth seats;
· Two new exterior colours – Sandy Beach Metallic and Nautical Blue Metallic.
Safety
Every Corolla is generously equipped with a suite of active and passive safety systems:
· All 2011 Toyota Corolla models come standard equipped with the Star Safety System™. This integration of active safety features is designed to protect occupants by helping drivers avoid accidents in the first place. The Star Safety System™ includes Vehicle Stability Control (VSC),1 Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA)2 and Smart Stop Technology (SST).3
· The Corolla is engineered to absorb and disperse impact energy throughout the entire body structure, including front and rear crumple zones. Strengthened door beltline reinforcements help share the impact load, which in side impacts is also directed to the underbody.
· Disc brakes all around feature ventilated discs up front to shed heat effectively in all braking situations;
· All Corolla models are equipped with six standard airbags, including advanced front airbags, front seat-mounted side airbags, and front-and-rear side-curtain airbags. Seatbelt pretensioners retract the seat belt at the time of a frontal collision, and the dual-stage force limiter helps limit the seat belt force applied to the passenger’s chest. Front seats integrate active headrests. If the vehicle is struck from the rear with sufficient force, a cable-actuated mechanism in the active front headrest moves the headrest upward and forward to help limit the movement of the occupant’s head. The Corolla also features an energy-absorbing steering column.
Power and performance
Two engine sizes let Canadian drivers pick the performance they want and the efficiency they need.
The Toyota Corolla CE, Corolla LE and Corolla S are fitted with a powerful yet efficient 1.8L four-cylinder engine with Dual Variable Valve Timing with intelligence (Dual VVT-i) that delivers 132 peak horsepower and up to 128 lb-ft of torque.
For even more driving fun, the Corolla XRS sports a 2.4L four-cylinder with Variable Valve Timing with intelligence (VVT-i) that generates up to 158 horsepower and 162 lb-ft of torque.
Toyota engineers have enhanced both engines for performance and efficiency with systems such as the Direct Injection System (DIS) and Electronic Throttle Control System with intelligence (ETCS-i).
Three transmissions are offered, depending on model. A five-speed manual transmission features overdrive. A four-speed automatic and five-speed automatic Electronically Controlled Transmission (ECT) sport overdrive, while the five-speed also features a sequential multi-mode shifter. Available transmissions by model, with fuel efficiency (city/highway combined), are listed below:
· Corolla CE, Corolla S :: 1.8 L 4-cyl :: 5-speed manual :: 6.6 L / 100 KM
· Corolla CE, Corolla S, Corolla LE :: 1.8 L 4-cyl :: 4-speed auto ECT :: 6.8 L / 100 KM
· Corolla XRS :: 2.4 L 4-cyl :: 5-speed manual :: 8.2 L / 100 KM
· Corolla XRS :: 2.4 L 4-cyl :: 5-speed auto ECT :: 8.1 L / 100 KM
All Corolla models achieve a Tier 2 Bin 5 emissions rating.
Handling and control
Can a compact sedan be fun to drive? Absolutely, especially when sophisticated engineering and advanced technology deliver a driving experience.
Every Corolla features highly responsive Electric Power Steering, which uses a compact motor, speed reducer and torque sensor built into the steering column. The system varies the amount of assistance according to engine RPM and vehicle speed. The result is appropriate weight and responsiveness at higher speeds, and light effort at low speeds. Electric power steering reduces parasitic losses to the engine, thereby aiding fuel economy. It is also environmentally efficient, because it does not require hydraulic oil.
The smooth-riding Corolla is built around a stiff body structure that relies on high tensile-strength steel, gussets and cross members for its strength, rigidity and lightweight construction. Front suspension is composed of a compact, rigid L-arm-type MacPherson strut with a stabilizer bar. The Corolla’s torsion beam rear suspension employs a coil-over-shock arrangement that allows efficient packaging along with solid handling and excellent ride comfort. The Corolla XRS has an enhanced suspension with a front strut tower bar, and a rear that is sport tuned.
Exterior Design
The Corolla’s design, created with input from styling studios in Turin, Italy, strikes a sporty profile. New 2011 exterior-design changes were made on the front bumper, radiator grille, front lower grille, headlamps, trunk lid, rear license garnish, rear combination lamp, rear bumper and reflex reflector. The Corolla provides room for five, and its 12.3 cu. ft. trunk rivals midsize cars’ trunks in capacity. The sporty profile is the result of pulling the A-pillar forward and the C-pillar rearward, which also enhances aerodynamic performance for optimal fuel efficiency.
Just above the dense mesh grille, an interlayer of anti-chipping coating is used to help minimize paint damage from stone chips. The side-view mirrors have increased in size for excellent visibility. The standard body kit on S the model adds a sporty look while also enhancing aerodynamics. The kit includes a front spoiler, rocker moldings, and upper and lower rear spoilers. Engine undercovers improve air management under the car on all models.
Interior Design
The 2011 Corolla features a number of new interior design features that enhance its distinctive style. A new seat color and pattern enhances Corolla’s contemporary looks, while the combination meter design on Corolla S and XRS models has been changed with the aim of enhancing clarity. The instrument panel upper and door trim upper color has been changed, revealing a sophisticated cabin appearance. A newly designed steering wheel on Corolla S and XRS models provides a sporty image.
The Corolla’s driving position and front seats are tailored to a wider range of driver heights. A standard tilt and telescope steering wheel in all models makes it easy for taller drivers to find a comfortable position.
A multi-information display presents a variety of information, including outside temperature, instant fuel economy, average fuel economy, average speed and travel distance.
The Corolla’s rear bench seat offers space and comfort for three adults. Careful attention to exhaust system routing provides a nearly flat rear floor, enhancing comfort for the middle passenger.
A variety of useable, easy-to-reach storage spaces provide convenience and usability inside the Corolla. These include centre console side pockets; a storage box above the usual glove box; front and rear door pockets that can safely hold 500 mL bottles; a console box with a large-capacity main tray and a smaller accessory tray; and a rear-seat centre armrest with an integral drink holder.
Generous comfort and convenience features, a choice of options packages
Every 2011 Corolla is well equipped with comfort, convenience and style amenities. All models feature: Audio systems with a CD player with MP3/WMA capability, auxiliary audio input jack, title display, digital signal processor, and more; a dust/pollen/odour filter and rear seat heater ducts; a 60/40 split fold-down rear seat; an instrument cluster featuring tachometer, outside temperature gauge, and digital clock; a tilting/telescoping steering column; dual vanity mirrors; and tinted glass; plenty of in-cabin storage, including opening door pockets, upper and lower glove box, retractable coat hooks and purse hanger, centre console storage pockets, front and rear door integrated bottle holders, a driver’s coin case compartment, door map pockets, side storage compartments in the trunk, front and rear cup-holders and more; a 12-volt accessory power outlet; dual power remote heated and foldable exterior mirrors; and more.
2011 Toyota Corolla CE
The 2011 Toyota Corolla CE features a four-speaker audio system; 15” steel wheels; front and rear splash guards, intermittent wipers, and more. Newly added for 2011 as part of the Toyota Star Safety System are VSC and Traction Control safety technologies.
· The Corolla CE may be ordered with the Convenience Package, which adds: Air conditioning, power door locks with keyless entry, a tire pressure monitoring system, and more.
· The Corolla CE may also be ordered with the Enhanced Convenience Package, which builds on the Convenience Package by adding power windows with driver’s side auto down function and cruise control.
2011 Toyota Corolla LE
New features for 2011 on the Corolla LE include redesigned 16-inch aluminum alloy wheels and scuff plates. The Upgrade and Premium packages are also newly created for 2011.
In addition, the 2011 Toyota Corolla LE features a six-speaker audio system; air conditioning; power door locks with keyless entry and key lockout protection; interior woodgrain trim; chrome vent knobs; a front passenger seat with seatback pocket; cruise control; a tire pressure monitoring system; front and rear splash guards, variable intermittent wipers, fog lamps, and more.
· The Corolla LE may be ordered with the Upgrade Package, which adds steering wheel-mounted audio controls, Bluetooth capability, integrated XM Satellite Radio, an eight-way power adjustable driver’s seat, and heated cloth front seats.
· The Corolla LE may also be ordered with the Premium Package, which builds on the Upgrade Package with the addition of the Toyota Smart Key system with push-button start; a power moon roof, automatic air conditioning, and an overhead console box.
2011 Toyota Corolla S
New features for 2011 on the Corolla S include: a VFD 6 speaker audio system with integrated XM satellite radio, USB audio input and Bluetooth capability; chrome rings on gauges; redesigned steering wheel with flat bottom; and new 16-inch aluminum alloy wheels.
In addition, the sporty 2011 Toyota Corolla S features steering wheel-mounted audio controls; sport front seats with sport fabric material; a leather-wrapped steering wheel; air conditioning; power door locks with keyless entry and key lockout protection; unique scuff plates; chrome vent knobs; cruise control; a tire pressure monitoring system; a full skirt package; black headlamp surround; rear spoiler; variable intermittent wipers; fog lamps; and more.
· The Corolla S may be ordered with the Moon Roof Package, which adds a power moon roof and overhead console box.
· The Corolla S may also be fitted with the Leather and Moon Roof Package, which builds on the Moon Roof Package with the addition of leather seat surfaces and heated front seats.
2011 Toyota Corolla XRS
New features for 2011 on the Corolla XRS include: a VFD 6 speaker audio system with integrated XM satellite radio, USB audio input and Bluetooth capability; chrome rings on gauges; and a new steering wheel design with flat bottom.
In addition, the performance-oriented 2011 Toyota Corolla also features a full range of amenities, including a steering wheel-mounted audio controls; sport front seats with sport fabric material; a leather-wrapped steering wheel; air conditioning; power door locks with keyless entry and key lockout protection; metallic dash accents; XRS scuff plates; an overhead console box; chrome vent knobs; cruise control; 17” aluminum alloy wheels with wheel locks; a tire pressure monitoring system; a full skirt package; power moon roof with sunshade; black headlamp surround; rear spoiler; variable intermittent wipers; fog lamps; and more.
· The Corolla XRS may be fitted with the Leather Package, which adds leather seat surfaces and heated front seats.
Pricing and availability:
The 2011 Toyota Corolla will be on sale at Toyota Dealers across Canada in early January, 2011. Pricing for the 2011 Toyota Corolla will be announced closer to launch.
TORONTO, ON – November 2, 2010 – Toyota Canada Inc. (TCI) today reported October sales of 14,540 across all three brands, down 22.7% from October 2009.
Toyota Sales in October 2010
Toyota sold 13,073 cars, trucks and SUVs in October, down 24.7% from the previous year.
Highlights for Toyota in October 2010 (versus October 2009):
· Toyota Truck sales up 2.2% – Best October on record
· 4Runner mid-size SUV sales up 1114.3%
· Sienna minivan sales up 121.9%
· Tundra 4×4 full-size pick-up sales up 12.1%
· Canadian-built RAV4 compact SUV sales up 1.5% – Best October on record
Lexus Sales in October 2010
Lexus sold 1,220 luxury cars and SUVs in October, down 16.4% from the previous year.
Highlights for Lexus in October 2010 (versus October 2009):
· GX 460 mid-size luxury SUV sales up 683.3%
· RX 450h luxury hybrid SUV sales up 21.2%
Scion First Full Month of Sales
Scion Canada reported its youth and lifestyle automotive brand – which launched in Montréal, Toronto and Vancouver at the end of September – generated sales of 247 vehicles in its first full month of business.
The first Canadians to visit Scion dealerships reflect the demographic profile the Scion brand is designed to resonate with – the growing Generation-Y market in search of brands that allow for the creation of unique experiences – both at the point of purchase and with the vehicle itself.
Scion buyers in October also enhanced their well-equipped standard vehicle models with Scion accessories at a rate 2.6 times that of Toyota buyers.
Highlights for Scion in October 2010:
· More than 70 per cent of Scion showroom visitors were male
· More than half of Scion showroom visitors were under the age of 35
· 40 per cent of Scion showroom visitors were new to the Toyota family
[TORONTO, ONTARIO] – The Automobile Journalists Association of Canada (AJAC) named the 2011 Toyota Sienna as the Best New Minivan in the 2011 Canadian Car of the Year Awards following rigorous testing during the annual TestFest for the Canadian Car of the Year Awards competition.
With a suggested retail price starting at just $27,900, the completely redesigned and stylish new Sienna comes in eight different models featuring a choice of 4-cylinder or V6 engines and front-wheel or the segments only all-wheel drive option, making it easy for Canadians to find the perfect Sienna to meet their needs. The new Sienna offers unique features including tip-up second-row seats, tri-zone climate control, a driver’s knee airbag, power one-touch up and down on all windows and available widescreen DVD screen, 2nd row ottoman seating, easy-clean fabric and more.
“We’re pleased that AJAC’s members recognized the Toyota Sienna’s unique combination of style, performance, versatility and innovation which makes Sienna a favourite with busy Canadian families,” said Warren Orton, Director at Toyota Canada Inc. “Thank you and congratulations to all Toyota associates across North America who contributed to the design, manufacturing and sale of the 2011 Toyota Sienna – you helped make this award possible”
TORONTO, ON – August 4, 2010 – Drive… PIN… Enter to win. It’s that easy with the new Toyota Test Drive to Win contest which starts today and runs until August 31 at Toyota Dealerships across the country.
“Summer is short, but Canadians from coast to coast love taking advantage of the season by getting behind the wheel and exploring what our magnificent country has to offer,“ said Stephen Beatty, Managing Director at Toyota Canada Inc. “The Toyota Test Drive to Win contest, one of the largest national contests ever launched by Toyota Canada, gives drivers yet another compelling reason to visit their local Toyota dealership this summer to find the perfect Toyota car, truck or SUV for their summer journey.”
Entering the Toyota Test Drive to Win contest is easy and fun – simply visit any Canadian Toyota Dealership and take a test drive in any model from Toyota’s great line-up of new cars, trucks and SUVs. Canadian test-drivers will receive a scratch card with a unique PIN code which is used to enter the contest online at www.toyotasupersummer.ca.
Toyota Test Drive to Win contest prizing, which will be awarded in September, includes:
· One of 10 2010 Toyota Venza models;
· One of five Yamaha ATVs;
· One of 20 50-inch Panasonic HDTV sets;
· One of 5,000 pairs of movie tickets (Empire in the Atlantic Provinces; Cineplex in the rest of Canada)
For full contest details, please visit your local Toyota Dealership or www.toyotasupersummer.ca.