It isn’t very often that we come anywhere close to any vehicles that could even be spy shot worthy here in southern Ontario, so when I spotted this 2016 Nissan Titan XD on the highway today, I decided to take a chance and grab a quick photo.
Nissan’s new entry into the ultra competitive light truck market is still a couple of months or so away from showrooms, so it was pretty cool to see one in the wild. This particular truck is the off road ready Pro4X model and is shod with BF Goodrich All-Terrain T/A rubber, which shows that Nissan is serious about going after the off road crowd.
The light truck market here in Canada is consistently growing at a rate of about 10% each month, while passenger car sales are shrinking by a similar number. It will be interesting to see if the Titan scoops market share from the established pickup brands or if they generate conquest sales from the car market. Either way, the Titan XD is going to have an impact on sales here.